📝 Table of Contents
1. Introduction
2. Mistake #1: Ignoring Legalities and Formalities
3. Mistake #2: Ignoring Your Gut Feeling
4. Mistake #3: Ignoring Red Flags from Suppliers
5. Conclusion
6. FAQs
Introduction
Selling on Amazon can be a lucrative business, but it’s not without its challenges. As someone who has been selling on Amazon for almost five years, I’ve made my fair share of mistakes. In this article, I want to share with you three of the biggest mistakes that beginner sellers make when starting out on Amazon. By avoiding these mistakes, you can increase your chances of success and build a profitable business.
Mistake #1: Ignoring Legalities and Formalities
One of the biggest mistakes that beginner sellers make is ignoring the legalities and formalities of starting a business. While it’s true that you don’t need a trademark or LLC to sell on Amazon, it’s important to understand that there are options available to you when it comes to formalizing and legalizing your business.
When I first started selling on Amazon, I didn’t have a trademark for my brand name. While it wasn’t necessary, I later realized that having a trademark would have made things easier for me when it came to making changes to my listings. However, I made the mistake of making my brand name the same as my LLC name. This was a mistake because my brand name was more descriptive of the product I was selling, and not a good name for an overall company.
When it comes to choosing a brand name, it’s important to pick something that is short, unique, and memorable. You also want to choose an LLC name that is broad enough to encompass any products you might want to sell in the future.
Mistake #2: Ignoring Your Gut Feeling
Another mistake that beginner sellers make is ignoring their gut feeling when it comes to choosing products to sell. It’s easy to become emotionally attached to a product idea, but it’s important to remember that the most important factor in choosing a product is profitability.
When choosing a product, it’s important to set your emotions aside and look at the data. You want to pick products that are not too competitive and have a good average number of reviews. It’s important to trust your gut feeling and not force a product that doesn’t meet your criteria.
Mistake #3: Ignoring Red Flags from Suppliers
The third mistake that beginner sellers make is ignoring red flags from suppliers. When it comes to choosing a supplier, communication is key. If a supplier is not responsive or professional, it’s a red flag that they may not be the best supplier to work with.
It’s important to listen to your gut feeling and not ignore red flags from suppliers. While it may be tempting to work with a supplier who makes high-quality products, if they are difficult to communicate with, it’s not worth the stress and frustration.
Conclusion
By avoiding these three mistakes, you can increase your chances of success as a beginner seller on Amazon. Remember to prioritize profitability over personal attachment to a product idea, choose a brand name and LLC name that are broad and memorable, and listen to your gut feeling when it comes to choosing suppliers.
FAQs
Q: Do I need a trademark or LLC to sell on Amazon?
A: No, it’s not necessary, but it’s important to understand that there are options available to you when it comes to formalizing and legalizing your business.
Q: How do I choose a brand name?
A: Choose a brand name that is short, unique, and memorable. You also want to choose an LLC name that is broad enough to encompass any products you might want to sell in the future.
Q: How do I choose a supplier?
A: Look for suppliers who are responsive, professional, and easy to communicate with. Don’t ignore red flags from suppliers, even if they make high-quality products.