Saturday, July 27, 2024

Why are consumer insights important?

We can define today’s consumers as follows:

1) They have more channels to better understand brands, products and services.
2) Consumers are connected to each other through the Internet and can easily refer to genuine reviews and opinions before they make decision.
3) They expect personalization and they don’t like to be approached by “one-size-fits-all” advertising.

The la

Top 5 Amazon Selling Tips for Holiday Season

As the holiday season approaches, it’s time to start thinking about maximizing your Amazon sales. If you want to maximize your success this holiday season, then you need to know the top 5 Amazon selling tips for the holiday season. With these tips, you’ll be able to take advantage of the increased demand and make more sales.

With these tips, you’ll be a

What are the major sources of consumer insights?

As consumers all over the world increasingly get used to buying, sharing and interacting with brands online. Digital channels are the primary source of consumer insights. Even though many of these channels have been around for more than 20 years, we believe they are still new and mysterious:

1) Website Behavior
2) Search Behavior
3) CRM and Databases.
4) Social Media.
5) Forums, Blogs

How to Spot Fake Amazon Reviews for Sellers?

How to spot fake Amazon reviews for sellers?

Amazon is the world’s largest online marketplace, with over 310 million active customer accounts. And according to a recent study, around 8% of all reviews on the site are fake. That might not seem like a lot, but when you consider that there are over 12 million sellers on Amazon, it quickly add